JPMorgan to Launch JPMD Deposit Token

J.P. Morgan Chase (NASDAQ: JPM) has officially announced its plans to launch JPMD, a deposit token that will function similarly to a stablecoin, providing institutional clients with a digital representation of commercial bank deposits. The bank confirmed the development to CNBC on June 17, following speculation triggered by a recent trademark filing for “JPMD.”

The deposit token will be deployed on Coinbase‘s (NASDAQ: COIN) Ethereum-based Base blockchain, enabling 24/7 settlement and featuring an interest-paying mechanism. However, access will be restricted to JPMorgan’s institutional clients, reinforcing the banks focus on enterprise blockchain solutions.

JPMD: A New Era for Institutional Digital Asset Transactions

Naveen Mallela, global co-head of Kinexys (J.P. Morgans blockchain unit), told CNBC that JPMD will primarily be used for:

• On-chain digital asset settlements
• Cross-border business-to-business (B2B) transactions

The move signals JPMorgan‘s deepening commitment to blockchain-based financial solutions, building on its previous work with JPM Coin, the bank’s proprietary settlement system for wholesale payments.

Trademark Filing Hints at Broader Digital Asset Ambitions

Rumors about JPMorgans blockchain expansion intensified after the bank filed a trademark application for JPMD on June 15. The filing, submitted under Sections 1(b) and 44(d) of the U.S. Trademark Act, suggests an imminent rollout.

The application outlines a wide range of potential services, including:

• Digital asset trading, exchange, and payment services (virtual currencies, tokens, blockchain-based currencies)
• Financial futures exchange for digital currencies
• Deposit, holding, and withdrawal of electronic funds

Notably, JPMorgan had already filed a similar trademark in Singapore on June 11, indicating a global strategy for its digital asset initiatives.

Why the Timing Matters: U.S. Stablecoin Regulations Loom

The announcement comes as U.S. lawmakers push forward with the GENIUS Act (Guiding and Establishing National Innovation for U.S. Stablecoins), which recently passed a Senate vote. The legislation aims to regulate stablecoin issuance, requiring non-publicly listed firms to seek regulatory approval before launching such assets.

JPMorgans move aligns with broader industry trends. In May, the Wall Street Journal reported that major U.S. banks—including Bank of America (NASDAQ: BAC), Citigroup (NASDAQ: C), and Wells Fargo (NASDAQ: WFC)—were exploring a joint stablecoin initiative. Retail giants like Amazon (NASDAQ: AMZN) and Walmart (NASDAQ: WMT) are also reportedly considering proprietary stablecoins to reduce payment processing fees.

Market Impact: Stablecoins and Digital Assets Gain Momentum

The growing institutional interest in stablecoins has positively impacted the broader digital asset market:

• Circle (NASDAQ: CRCL), the issuer of USDC, saw its stock surge to $151 per share, an all-time high.
• Bitcoin ETFs have gained ~5% this month and ~30% over the past three months, reflecting renewed investor confidence.

What‘s Next for JPMorgan’s Blockchain Strategy?

While JPMD is currently limited to institutional use, its success could pave the way for broader adoption. If regulatory clarity improves, JPMorgan may expand its digital asset offerings to retail clients in the future.

For now, the bank remains focused on enterprise blockchain solutions, reinforcing its position as a leader in institutional crypto adoption.

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